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Successful Strategies of X.J. Group 


In current 3 years, due to influences of various factors such as changing of Foreign Exchanges Rate, rising of raw material prices and labor cost, more and more ODM/OEM manufacturers are facing much more pressure than before. Although some enterprises reach a higher sales volume, profit is shrinking continuously. X.J. Group, with 22 years experiences in home appliance manufacture, is growing steadily and achieving more market share on global markets. The key to success of X.J. is related to its strategies.


Firstly, integrated manufacturing facilities and large-scale production capacity enable X.J. to fulfill clients orders timely & efficiently. Meanwhile, new products are developed continuously to meet the demand of different markets. Thanks to X.J.’s strong R&D capacity and manufacturing facilities, we can provide easy & convenient ODM/OEM platform to clients. With a 50-member R&D team, 5 to 10 new products will be developed per season and in total about 30 new models will be developed per year. Price is always sensitive. Compared with product on markets, X.J. always offer clients a competitive price while ensure superior quality. Except ISO-9001 certification, X.J. has passed factory audits by Walmart, Carrefour, Auchan, Metro, Tesco, Tefal, JCS, Black&Decker, Ariete, etc.


In short, high output, superior quality, competive price and long-term cooperation with clients are the keys to X.J. Group’s success.